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    Web Design6 min read2026-03-05

    How Much Does a Website Cost in 2026? Real Pricing Breakdown

    A landing page from 5,500 DKK, a business website from 11,500 DKK, a webshop from 24,900 DKK: here's what you actually get at each price point and why costs vary so much. First year of hosting and maintenance is included in every package.

    How Much Does a Website Cost in 2026? Real Pricing Breakdown

    "How much does a website cost?" It's the first question almost every client asks us, and it's a fair one. The problem is that most agencies answer with "it depends" and leave it there.

    We'll be specific instead.

    Below we'll lay out what a website actually costs, what you get at each price level, and why those prices vary so much between agencies, freelancers and DIY platforms.

    Quick Pricing Overview

    Here are realistic prices you can expect in 2026 for professional, custom-built websites:

    | Website Type | Starting Price | What's Included | |---|---|---| | Landing Page | 5,500 DKK | One page, custom design, mobile-responsive, first year of hosting | | Business Website | 11,500 DKK | 5-7 pages (services, about, contact, portfolio), SEO basics, contact form, first year of hosting | | Pro Website | from 15,900 DKK | 10+ pages, custom design system, advanced SEO, integrations | | Webshop / Premium | from 24,900 DKK | E-commerce, multi-language, advanced integrations, custom design |

    These are prices for custom, professionally designed websites, not templates you fill in yourself. All packages include the first year of hosting and maintenance, with no hidden add-ons.

    Landing Page: from 5,500 DKK

    A landing page is a single page with one goal: turn a visitor into a client. That could mean a contact form, a call to action, a waitlist signup or a direct purchase.

    What you get for 5,500 DKK:

    • Fully custom design, no templates, no restrictions
    • Responsive on mobile, tablet and desktop
    • Speed optimization for fast load times
    • Basic SEO setup (meta tags, heading structure, schema)
    • Contact form or CTA built around your business
    • First year of hosting and maintenance included

    Who this is ideal for:

    • Tradespeople and small business owners who need an online presence
    • New brands that want a professional first impression
    • Freelancers and consultants who need a digital business card
    • Anyone testing a product or service online before a bigger investment

    A 5,500 DKK landing page isn't the cheap option, it's a sensible first step. You get a professional page that works, and you can grow it as your business grows.

    See examples of our landing pages in the portfolio.

    Business Website: from 11,500 DKK

    When a single page isn't enough, you move to a full business website. This is the most common choice for companies that want a serious online presence.

    What you get for 11,500 DKK:

    • Up to 7 pages with custom design (home, services, about, contact, gallery/portfolio)
    • Full creative freedom in the design
    • SEO on every page (title, meta, sitemap, schema)
    • Contact form with email notifications and Google Maps integration
    • Speed and performance tuned for Google Core Web Vitals
    • First year of hosting and maintenance included

    Why prices vary:

    Cost increases based on the number of pages, design complexity, animations, multilingual support and special features (blog, project filtering, price calculator, etc.). For projects with 10 or more pages and a more complex build (custom design system, advanced SEO, CRM or booking integrations), we offer our Pro package from 15,900 DKK.

    Who this is ideal for:

    • Established businesses that want a professional online presence
    • Companies with multiple services that need detailed descriptions
    • Businesses that want to rank on Google for local searches

    Want to see what this looks like in practice? Browse some of our web design projects.

    Webshop: from 24,900 DKK

    Selling products? Then you need a webshop: an online store with a catalog, cart and payment system.

    What you get for 24,900 DKK+:

    • Webshop on Shopify, WooCommerce or a custom platform
    • Product catalog with categories and filters
    • Shopping cart and secure checkout with payment processor integration (cards, bank transfer)
    • Order and inventory management
    • Multi-language support (hreflang, translations, localization), important if you sell outside Denmark
    • Advanced integrations (CRM, ERP, payment processors, shipping)
    • Technical SEO and AI search optimization with structured data for products
    • First year of hosting and maintenance included

    Why a webshop costs more:

    A webshop isn't just "a website with a buy button". It's a full system that handles transactions, inventory, shipping and customer accounts, and often sales across several languages and currencies. Each of those parts takes time to build, test and configure. The 24,900 DKK starting price covers all of it, plus the first year of hosting.

    Who this is ideal for:

    • Manufacturers and makers who want to sell directly to customers
    • Local shops expanding into online sales and cross-border markets
    • Brands growing from physical to online retail

    What About Free Tools? Wix, Squarespace, WordPress.com?

    For some people they get the job done. If you're a hobbyist or just testing an idea, a DIY tool might be enough.

    But there are real trade-offs:

    Where DIY tools fall short:

    • Design is restricted. You're working inside a template that thousands of other sites also use.
    • Speed is often a problem. Templates ship with bloated code that slows your page down.
    • SEO stays surface level. Basic settings are there, but anything advanced needs expertise.
    • Your time has a cost. If you spend 40 hours building a site, that time is worth something.
    • Monthly fees add up. Hosting, domain, premium template, plugins. After a year you've often paid more than a professional build would have cost.

    A professional website from 5,500 to 11,500 DKK with the first year of hosting included has no monthly platform fees, is fully yours, and is built to perform rather than just exist. After year one, the hosting and maintenance renewal is 1,200 DKK a year. That's it.

    What Affects the Final Price?

    Every project is unique, but here are the main factors:

    1. Number of pages: more pages means more design, copy and optimization
    2. Design complexity: custom animations and interactions take more time
    3. Functionality: blog, filters, multilingual support, calculator, booking system, e-commerce
    4. Content: do you need help with copywriting or do you have content ready?
    5. Timeline: rush projects require schedule reorganization
    6. Integrations: CRM, ERP, payment processors, shipping. Each connection is extra work

    What Does Working With Us Look Like?

    1. Free consultation: we discuss your goals and needs
    2. Quote: you receive a clear proposal with a detailed scope
    3. Design: we create a custom design for your review before development
    4. Development: we build the site with a focus on speed, SEO and conversions
    5. Launch: we deploy the site and make sure everything works
    6. Support: the first year of hosting and maintenance is included. We don't disappear after launch

    Ready to take the first step? Contact us for a free consultation.

    Conclusion

    Building a website doesn't have to be expensive or complicated. A 5,500 DKK landing page might be all you need to start. A 11,500 DKK business website covers what most companies need. An 24,900 DKK webshop opens a new sales channel, with multi-language support, advanced integrations and a year of hosting included.

    The way we see it, the most expensive website is the one you never build. Every day without an online presence is a day potential customers look for you and find someone else.

    Have questions about pricing for your specific project? Get in touch. We offer free consultations and clear quotes with no hidden costs. Check out our projects or learn more about our services.